AQUATALIA: AD CAMPAIGN

Concept, Video Director, Creative Direction, Script Writer, Stylist

Role: Concept, Video Director, Creative Direction, Script Writer and Stylist

CFDA winner and shoe designer Edmundo Castillo collaborated with Stefan Campbell on his advertising campaign for Aquatalia, a Global Brand Group designer product based in weather proof shoes and accessories. Stefan conceptualized the video and print campaign that he titled, WEATHER OR NOT. Creating the visuals and the script, Stefan asked Mr. Castillo to narrate the concept and story as if he were a film director pitching his new screenplay about a young lovers following each other’s path in life to know each other better, through all types of weather and seasons.

Above: WEATHER OR NOT for Aquatalia, advertising campaign / Role: concept, creative direction and stylist. Brand creative director and shoe designer, Edmundo Castillo.

Above: WEATHER OR NOT for Aquatalia, 90 second advertising campaign video / Role: concept, video director, creative director and stylist. Brand creative director, shoe designer and narrator, Edmundo Castillo.
Above: WEATHER OR NOT for Aquatalia, 30 second advertising campaign video / Role: concept, video director, creative director and stylist. Brand creative director, shoe designer and narrator, Edmundo Castillo.

Top of page: WEATHER OR NOT for Aquatalia, 15 second advertising campaign video / Role: concept, video director, creative director and stylist. Brand creative director and shoe designer, Edmundo Castillo.

Top of page: WEATHER OR NOT for Aquatalia, still photography / Role: concept, creative director and stylist. Brand creative director and shoe designer, Edmundo Castillo.